Webmaster level: intermediate We love helping publishers make their content available to large groups of readers, and working on ways to make the world’s information useful and accessible through our search results. At the same time, we’re also aware of the fact that creating high-quality content is not easy and, in many cases, expensive. This is one of the reasons why we initially launched First Click Free for Google News and Google Web Search — to allow publishers to sell access to their content in general while still allowing users to find it through our search results.
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Changes in First Click Free