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Phone book companies pitching search

Today for the second time I heard about the search engine package that a certain phone book is offering. Funny; companies that killed it for so long by killing trees and printing phonebooks are now trying to morph into the media that is slowly killing them. The best part of it is that they aren’t even doing it the right way. Pay Per Click. Please, PPC is slowly churning out less and less of an ROI. Here is the part that gets me. They...

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Introducing a new Rich Snippets format: Events

Webmaster Level: All Last year we introduced Rich Snippets , a new feature that makes it possible to surface structured data from your pages on Google’s search results. Read more:  Introducing a new Rich Snippets format: Events

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I got stumped by my Mentor today…

I  ate lunch with one of my mentors today at our usual place.  Every time I do I walk away with some killer information. Today I got stumped by him for a second. He asked me how we went about recruiting so well.  I didn’t know we were good at…but we are. I gave him some off the cuff answer, (I’m a salesmen, I’ve got an answer for everything..ask my dad) But i didn’t hit it right on. I have had some hours to...

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Test your webmaster know-how!

Webmaster Level: All We thought it might be fun and educational to create a quiz for webmasters about issues we commonly see in the Webmaster Help Forum . Together with our awesome Bionic Posters , we’ve tried to come up with questions and answers that reflect recurring concerns in the forum and some information that may not be well known Here is the original:  Test your webmaster know-how!

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Handling legitimate cross-domain content duplication

Webmaster level: Intermediate We’ve recently discussed several ways of handling duplicate content on a single website ; today we’ll look at ways of handling similar duplication across different websites, across different domains. For some sites, there are legitimate reasons to duplicate content across different websites — for instance, to migrate to a new domain name using a web server that cannot create server-side redirects....

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